---
name: Rally
title: Rally builds a pan-European fleet payments platform on Supabase
description: >-
  Rally went from first line of code to fully licensed fintech in three months,
  processing live fleet payments across Europe.
company_url: 'https://www.getrally.com'
industry:
  - fintech
region: Europe
company_size: startup
supabase_products:
  - database
  - auth
  - storage
  - realtime
date: '2025-10-21'
---
> We could not have built this company without Supabase. If I had to go and build all these
> components myself, we wouldn't even have launched.
>
> *— Thiago Peres, Founder & CTO, Rally*

## Introduction

[Rally](https://www.getrally.com) is building a financial platform for fleets across Europe, starting with a modern fuel card that lets businesses pay for everything from fuel to tolls, parking, and EV charging.

Founded by former Stripe, Meta, and Booking product manager **[Thiago Peres](https://www.linkedin.com/in/thiagoperespm/)**, Rally serves medium to large European businesses with vehicles and drivers on the road, from delivery and service companies to quick-service restaurant chains.

What began as a solo project quickly became a fully licensed fintech company processing live transactions across Europe, all built on Supabase.

## The challenge

[Rally](https://www.getrally.com) set out to modernize fleet payments by simplifying expense management, reducing fraud, and giving fleet managers real-time visibility into spend.

To achieve that, they needed a backend that was robust, secure, and compliant, but also fast to build with. As a first-time builder returning to code after a decade in product management, Peres wanted to focus on the product experience rather than setting up infrastructure.

> We're dealing with financial information. You can't afford data inconsistencies or downtime. We
> needed something resilient from day one.
>
> *— Thiago Peres, Founder & CTO, Rally*

Building a fintech platform typically means orchestrating databases, file storage, auth systems, and messaging queues under strict compliance requirements. For a small team, that complexity could have made Rally's launch impossible.

## Choosing Supabase

When Peres began experimenting with prototypes, Supabase stood out immediately.

> It was very developer centric. The documentation was so good that it felt like part of the
> product. Everything worked together — database, storage, functions — in a cohesive way.
>
> *— Thiago Peres, Founder & CTO, Rally*

Supabase offered the power and reliability of Postgres combined with real-time APIs, Auth, Storage, and Edge Functions integrated out of the box. For a founder-CTO building solo, that cohesion made Rally possible.

Peres also valued Supabase's open-source model, which ensured flexibility and long-term control.

> Having seen how lock-in works elsewhere, open source gave me peace of mind. If Supabase works,
> amazing, but if it didn't, I wouldn't be stuck.
>
> *— Thiago Peres, Founder & CTO, Rally*

Compared to alternatives like Firebase or traditional cloud databases, Supabase offered the right balance of scalability, transparency, and developer experience with a predictable cost structure that is critical for a fast-moving fintech startup.

## The approach

Rally's MVP moved from concept to production in just three months. Built entirely by Peres, the company's first banking-backed card went live to paying customers by January, just weeks after he began writing TypeScript and experimenting with Supabase.

Supabase now powers Rally's entire backend:

- **[Database](/database) and resilience** – Postgres serves as the source of truth for every transaction, driver, and policy rule. Features like point-in-time recovery and managed load balancing give Rally confidence in handling critical financial data.
- **[Storage](/storage)** – Rally processes thousands of invoices and receipts, leveraging Supabase Storage and image transformations to manage and display documents securely.
- **[Realtime](/realtime)** – Used in Rally's in-house messaging system, especially its WhatsApp-based DriverLink, which lets drivers submit receipts and mileage instantly.
- **[Auth](/auth)** – Manages user access across roles, from fleet managers to finance teams.

A key Rally innovation built on Supabase is Automatch, an AI-driven system that matches any WhatsApp-submitted receipt to the right transaction automatically.

> Supabase made it easy to build Automatch. Storage handles receipts securely, and Postgres keeps
> every workflow in sync, which is critical when you're dealing with money.
>
> *— Thiago Peres, Founder & CTO, Rally*

## The results

In less than a year, Rally scaled from prototype to production fintech serving fleets across Europe without a dedicated backend team. Supabase helped Rally move fast, stay compliant, and deliver reliability to customers who depend on uninterrupted access to funds.

- Three months to market from first line of code to live card transactions
- Zero downtime during incidents, even during upstream AWS outages
- SOC 2 compliance in one week, supported by Supabase's infrastructure and security controls

> One of the reasons we got our SOC 2 very, very quickly is because we were using Supabase. When all
> the requirements came on top of us, and also all the laws and regulations that we had to comply
> with, it was actually not very hard. We got our SOC 2 in a week. We did the work upfront to put
> the safeguards in place.
>
> *— Thiago Peres, Founder & CTO, Rally*

Rally continues to expand, adding EV charging payments and analytics dashboards powered by Supabase. The next phase includes sustainability benchmarking and AI-driven insights for fleet managers.

> Every time I think of a feature I'd love Supabase to have, it shows up a few months later. It's
> become my database provider, period.
>
> *— Thiago Peres, Founder & CTO, Rally*

## Why Supabase?

Rally's journey reflects the reasons developers and fast-moving teams choose Supabase:

- **Faster time to market** – Supabase eliminates backend friction, enabling teams to build and ship faster
- **Integrated suite of tools** – Developers get a complete platform including Postgres, Auth, Storage, Realtime, and more
- **Developer-centric experience** – Comprehensive documentation and cohesive APIs make building intuitive
- **Built for compliance** – Infrastructure and security controls help fintech companies meet regulatory requirements
- **Open-source foundation** – Flexibility and control without vendor lock-in

> Don't try to reinvent the wheel, especially on fintech. Security and compliance is really at the
> core of every fintech. If you go with a provider like Supabase, you can leverage a lot of things
> like the backups and distribution and infrastructure. That can give you a lot of peace of mind
> when something goes wrong.
>
> *— Thiago Peres, Founder & CTO, Rally*

## **Ready to build and scale with Supabase?**

Start your journey today at [www.supabase.com](/)
